PC SOFT

ONLINE HELP
FOR WINDEV, WEBDEV AND WINDEV MOBILE

  • Overview
  • How to proceed?
  • Referencing (or not) a static or AWP page of a site
  • Referencing a page and typing its keywords
  • Using the referencing wizard
  • Including a home page in your site
  • Registering your site in the search engines
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WEBDEV
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WINDEV Mobile
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Stored procedures
Overview
In order for your site to get visitors, the Web users must be able to find it. The easiest way to find a site is to use a search engine. The Web user enters keywords and the search engine proposes all the sites that correspond to the search criteria.
Therefore, your site must be referenced by the search engines.
To help you, WEBDEV proposes:
  • to reference each static and AWP page: a description and a set of keywords can be defined for each page. These keywords will allow the Web users to access the page directly. You can also choose not to reference a page.
  • a referencing wizard, indicating the improvements that can be performed to optimize the referencing of each page.
  • to include or use a specific page as home page. This solution allows you to reference the dynamic pages for example, by associating keywords with the home page. This home page contains all the keywords that will allow the Web users to find your site.
Note: To optimize the referencing of your pages in the search engines, we recommend that you use AWP pages. To reference a dynamic site, use:
  • a home page.
  • a section of the site in static mode. The static site will be used to perform the referencing and to start the dynamic site.
  • a section of the site in AWP mode. The AWP site will be used to perform the referencing and to start the dynamic site.
Differences with the earlier versions: In the earlier versions, the referencing was performed via the home page. When opening the project in version 12 or later, the keywords and the description are automatically associated with the home page of the site.
How to proceed?

Referencing (or not) a static or AWP page of a site

To reference a static or AWP page of your site:
  1. Display the description window of the page.
  2. In the "Details" tab, a specific area is used to manage the page referencing. You can:
    • Avoid referencing the current page.
    • Reference the current page by associating it with expressions and keywords ("Edit the expressions and the keywords").

Referencing a page and typing its keywords

To reference a static or AWP page of your site:
  1. Display the description window of the page.
  2. In the "Details" tab, a specific area is used to manage the page referencing. In this area, click the "Edit the expressions and the keywords" button.
  3. In the "Description" tab of the referencing window, enter the description of the page. In most cases, this description appears when displaying the result of a search performed by a search engine. Tips:
    • Use short sentences, limit the number of words (up to 200 characters)
    • This description must entice the Web users to display the page.
      Note: This description can be dynamically modified by ..Description.
      The description associated with a page is written in the HTML header of the page (<META NAME="Description" CONTENT="..."> tag).
  4. In the "Keywords" tab of the referencing window, type the keywords associated with the page. These keywords (or expressions) will be the keywords used to reference the page: if a Web user types one of these keywords, the search engine will propose the corresponding page. The keywords are typed as follows: type the first keyword then press the [ENTER] key to type the next one.
    Tips:
    • The first three keywords are the most important ones. Use common keywords and pertinent keywords.
    • The keywords must not be repeated.
    • Use variations (singular/plural, noun/verb, ...).
      Note: These keywords can be dynamically modified by ..Keywords.
  5. Validate the referencing window and the description window of page.

Using the referencing wizard

To help you optimize the referencing of your sites and pages, WEBDEV proposes a referencing wizard. This wizard can be used for a specific page or for all the pages of your project. This wizard examines the composition of site pages and indicates the possible improvements for maximizing the positioning of pages in the search engines.
Some examples of optimizations detected by the wizard:
  • The page title must be specified.
  • At least three keywords must be specified for the page.
  • The page description must be specified.
  • The alternative text must be typed for all controls that propose it (by using the keywords defined for the page if possible).
  • ...
To start the wizard for referencing a page:
  1. Display the requested page in the editor.
  2. Select "Page .. Optimize the referencing of the page".On the "Page" pane, in the "Referencing" group, click "Optimize".
  3. The referencing wizard starts. Double-click a suggestion to perform the corresponding optimization. The "Refresh" button is used to update the list of suggestions.
To start the wizard for referencing all site pages:
  1. Select "Project .. Performances and improvements .. Optimize the referencing".Select the "Project .. Referencing .. Optimize the referencing" option.On the "Project" pane, expand "Web", click "Referencing" and select "Optimize the referencing".
  2. The referencing wizard starts. Double-click a suggestion to perform the corresponding optimization. The "Refresh" button is used to update the list of suggestions. The results can be sorted by page or by type of advice.
Note: The following error can be displayed by the referencing wizard: "The IDM of XXXX keyword is set to yy%". The IDM corresponds to the index of density for the keywords. It is the ratio between the number of appearances of the keyword in the page and the total number of words in the page.

Including a home page in your site

A home page can be included in your site:
  • during the project creation. You have the ability to choose a preset home page.
  • when creating a new page ("File .. New .. Page", "Blank/Templates" tab, "Home" option).
  • when creating a new page ("File .. New .. Page", "Blank" option, "Home" page).
  • when creating a new page (click among the quick access buttons). Click "Page" in the wheel that is displayed. The wizard for page creation starts. In the wizard, select "Blank" and validate.
If no home page is associated with your project, you can:
  • choose a home page among the static pages of your site.
  • choose a preset home page.
If no home page is associated with your project, you can:
  • choose a home page among the static pages of your site.
  • create a new static page that will become the home page of the site.

Registering your site in the search engines

Two types of search engines are available:
  • the "Automatic" search engines:
    These search engines are based on automatic programs for analyzing the content.
    How can I be referenced?
    A "Reference your site" link is often available for this type of search engine. Then, all you have to do is specify the address of the site and the email of the Webmaster. The site will be automatically monitored (according to keywords and to to the site content) and referenced.
  • the "Phone book" search engines:
    These search engines reference sites that have been previously checked by human beings.
    How can I be referenced?
    A "Reference your site" link is often available for this type of search engine.
    In most cases, the referencing procedure is as follows:
    1. Choosing a category for the site (leisure, culture, ...).
    2. Filling out a questionnaire about the site to reference: Internet address of the site, email of the WebMaster, description of the site, ...
    3. Once your questionnaire has been sent, your site will be evaluated by a person from the company that manages the directory. This person will list your site if its content appears to be worthwhile.
Minimum required version
  • Version 9
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